Cybersecurity News that Matters

Cybersecurity News that Matters

Google Cloud and Yanolja partner to revolutionize travel services with generative AI

Junyoung Lee, Chief Technology Officer of Yanolja Group, discusses Yanolja’s innovation strategy and services with Google Cloud executives during a visit to San Francisco, USA, in November 2024. Photo courtesy of Google Cloud

by Dain Oh

Feb. 19, 2025
9:13 PM GMT+9

Google Cloud has announced a strategic partnership with Yanolja, a global travel technology company, to enhance artificial intelligence-driven travel solutions. The collaboration will integrate Google Cloud’s advanced generative AI with Yanolja’s proprietary Vertical AI to transform the travel experience for businesses and consumers worldwide.

Yanolja, a leader in cloud-based hospitality solutions, operates in more than 200 countries and provides subscription-based Software-as-a-Service (SaaS) and transaction solutions for the global travel industry.

Through this partnership, Yanolja will incorporate Google Cloud’s generative AI technology, including Gemini, into its AI-powered travel ecosystem. By leveraging Google’s AI-optimized infrastructure, Yanolja aims to enhance automation, personalization, and operational efficiency in the travel sector.

Google Cloud and Yanolja signed a data-driven AI partnership at Yanolja’s new headquarters in Pangyo, South Korea, on Feb. 18. (From left) Jungsik Jang, CTO of Yanolja Cloud; Junyoung Lee, Head of Technology at Yanolja Group; Karan Bajwa, Managing Director of Google Cloud APAC; and Ki-sung Chi, President of Google Cloud Korea. Photo courtesy of Google Cloud

With generative AI, Yanolja’s platform will see significant advancements. Customer support services will benefit from Google Cloud’s AI agent technology, enabling automated decision-making, real-time data analysis, and more personalized customer interactions.

In hotel operations, AI-driven automation will streamline management tasks, optimize dynamic pricing strategies, and enhance guest services. By combining Yanolja’s extensive travel data with Google’s AI models, the platform will also enable hyper-personalized travel experiences, offering tailored recommendations, predictive insights, and customized itineraries.

Additionally, AI-driven marketing solutions will enhance digital marketing efforts, helping travel businesses create more targeted campaigns to boost customer engagement and conversion rates.

As part of the collaboration, Yanolja and Google Cloud will develop AI-driven travel innovations, extending the use of generative AI across various business sectors. Google Cloud’s foundational technology will also be integrated into Yanolja’s services to ensure that AI-generated travel information remains accurate, reliable, and connected to verified data sources. By combining their expertise, the two companies aim to build a smarter, more efficient travel ecosystem.

“Yanolja is committed to advancing AI technology to provide seamless travel experiences and improve operational efficiency in the industry,” said Junyoung Lee, Chief Technology Officer of Yanolja Group. “This partnership with Google Cloud will allow us to further enhance our AI capabilities and introduce innovative Vertical AI solutions to the global market,” Lee added.

Karan Bajwa, Vice President of Google Cloud Asia-Pacific, stated, “Google Cloud is dedicated to empowering industries with AI and data-driven solutions. By integrating Yanolja’s vast travel data and Vertical AI with our powerful AI stack, we aim to drive meaningful transformation in the global travel sector.”

This partnership marks a significant milestone in the advancement of AI-driven travel services, solidifying Yanolja’s position as a global leader in travel technology. By leveraging Google Cloud’s AI expertise, Yanolja is poised to redefine customer experiences and optimize business operations, setting new industry standards for the future of travel services.


Related article: Google calls for urgent action as cybercrime becomes a geopolitical weapon

Illustration by Daeun Lee, The Readable

Google Threat Intelligence Group has released a new report ahead of the Munich Security Conference, warning about the escalating threat of cybercrime to national security. The report urges policymakers to treat cybercriminal activities with the same level of urgency as those carried out by nation-states, noting the growing overlap between the two.

The findings reveal that several governments are now enlisting cybercriminal groups and their tactics to advance geopolitical and economic objectives. Cybercrime has evolved beyond a tool for financial gain, becoming a powerful instrument for state-backed espionage and disruption. The consequences of these actions extend well beyond financial losses, threatening critical infrastructure and undermining public trust in governments’ ability to safeguard their citizens.

The report highlights four key players—Russia, China, Iran, and North Korea—who have incorporated cybercrime into their strategic operations. Russia has leveraged cybercriminal networks to support espionage and disruptive actions in Ukraine, tapping into established tools and expertise. China, on the other hand, has blurred the lines between financial cybercrime and intelligence gathering, with groups like APT41 combining ransomware attacks with espionage. Meanwhile, Iran, facing economic pressures, has turned to ransomware and hack-and-leak operations as a means of generating revenue. North Korea, in a similar vein, has resorted to cryptocurrency heists to fund its missile and nuclear programs, all while evading international sanctions. READ MORE


Editor’s note: This article was initially written by ChatGPT-4o according to the author’s specific instructions, which included news judgment, fact-checking, and thorough editing prior to publication.

Subscription

Subscribe to our newsletter for the latest insights and trends. Tailor your subscription to fit your interests:

By subscribing, you agree to our Privacy Policy. We respect your privacy and are committed to protecting your personal data. Your email address will only be used to send you the information you have requested, and you can unsubscribe at any time through the link provided in our emails.

  • Dain Oh
    : Author

    Dain Oh is a distinguished journalist based in South Korea, recognized for her exceptional contributions to the field. As the founder and editor-in-chief of The Readable, she has demonstrated her expe...

    View all posts
Stay Ahead with The Readable's Cybersecurity Insights