Enables Loti AI, the leader in likeness protection technology, to expand product offerings for everyone from high-profile individuals and consumers to trusted brands.
SEATTLE–(BUSINESS WIRE)–Loti AI, the leader in likeness protection technology, announces today the close of their $16.2M Series A funding led by Khosla Ventures with additional investments from FUSE, Bling Capital, and Ensemble. This builds on Loti AI’s previous seed round of $6.65M in 2024 which included FUSE, Bling Capital, Khosla Ventures, Ensemble, Alpha Edison, and K5 Tokyo Black.
The new investment will drive product development, market expansion, and the scaling of Loti AI’s systems to enhance protection for public figures, brands, and individuals. The company will deepen its strategic partnerships with major talent agencies WME and CAA, continuing to provide comprehensive services for those most targeted online. Additionally, the funding will support Loti AI’s recently launched consumer offering, expanding coverage to a broader online audience.
“At Loti AI, we are committed to putting people at the center of AI, ensuring individuals have effortless control over their digital identities. Our vision is a future where personal autonomy and technological progress exist in harmony—fostering creativity and benefiting society. Partnering with Khosla Ventures to solve likeness and licensing challenges online is an important step in prioritizing human agency, and we look forward to continuing this journey together,” said Luke Arrigoni, founder and CEO of Loti AI.
Since 2022, Loti AI has developed and implemented advanced AI technology to detect and remove unauthorized likeness content. This includes social media impersonations, deepfakes, voice simulations, and leaks, helping safeguard the brands of high-profile individuals like celebrities, artists, athletes, and politicians while protecting their fans. Additionally, Loti AI enables public figure clients to both capture and control their AI likeness as well as streamline the enforcement of contracts using their likeness.
“Our thesis around Loti is simple. Generative AI enables new deepfake technology that creates new risks and challenges around fraud and trust – challenges that celebrities, influencers, and brands are not prepared for today. And Loti has world class technology paired with a category leading product that has proven itself by protecting A-list celebrities, household name brands, and individuals and local businesses from threats,” said Jon Chu of Khosla Ventures.
Demonstrating the growing demand for AI-driven content protection, Loti AI’s latest fundraising announcement follows the launch of its free service, empowering individuals to monitor and remove unauthorized content effortlessly. By simply signing up at [https://www.lotiai.com/sign-up], users can take control of their online presence, safeguarding themselves against abuse and misrepresentation. Beyond protection, Loti AI also enables users to rediscover long-lost photos and videos—resurfacing personal moments that may have been buried in the vast digital landscape. High-profile individuals in need of comprehensive online identity protection and AI likeness management can schedule a personalized demo at [https://www.lotiai.com/book-a-demo].
Loti AI will be vital in building a safe infrastructure for the generative AI revolution, empowering people and brands to choose what they share or keep private. Loti AI aims to be a trusted name that allows both personal autonomy and technological advancement to coexist and make space to foster creativity and benefit society.
ABOUT LOTI AI
Loti AI is a technology company specializing in voice, facial recognition, and deepfake detection to protect individuals from unauthorized use of their likeness online. By scanning the internet for misappropriated content and issuing takedowns, Loti AI ensures the digital rights and privacy of its clients, ranging from celebrities to everyday users. Founded in 2022, the company leverages advanced artificial intelligence to create a safer digital environment, empowering individuals to control their online presence.
Website: lotiai.com
X: @LotiApp
LinkedIn: linkedin.com/company/goloti/
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