- With the Truecaller Verified Business Caller ID solution, King Price Insurance provides its users with a trusted, verified, and contextual experience.
PRETORIA, South Africa–(BUSINESS WIRE)–$TRUEB #CallReasonfeature–King Price Insurance, a leading South African insurer, has partnered with Truecaller, the leading global communications platform. This collaboration aims to improve customer safety and streamline business communication using Truecaller’s Customer Experience solution.
King Price, known for its unique decreasing premium model, has been utilising Truecaller’s services since May 2022. This partnership further strengthens their commitment to delivering royal, secure, and reliable communication to their customers across South Africa.
Truecaller’s Verified Business Caller ID provides King Price with branded communication, including a verified tick, logo, and green badge, ensuring immediate recognition and building trust with customers. Additionally, the Call Reason feature adds context to calls, allowing customers to understand the purpose of each call before answering, increasing confidence and transparency.
By partnering with Truecaller, King Price reinforces its focus on secure communication, reducing the risk of fraud, and improving customer engagement. This collaboration enhances both brand credibility and customer trust, contributing to a safer and more seamless communication experience.
With communication capabilities, such as Call Reason, King Price adds more context to its calls and builds user confidence before the call is picked up. This innovative capability enhances communication efficiency.
King Price also leverages the Business Profile capability to share authentic business information with Truecaller users. The Business Profile section showcases social links, business details, and a selection of brand imagery to build brand trust and discovery.
Bianca Nel, Product Owner Of Telephony at King Price stated, “Truecallers’ Customer Experience Solution allows us to offer a secure communication experience with our customers, enhancing the authenticity of interactions. By using the Verified Business Caller ID product, we reduce the risk of fraudulent activities, ensuring that our customers receive trusted communications. This level of security is particularly vital in the insurance industry, where safeguarding sensitive information is paramount to building and maintaining customer trust and experience.”
Priyam Bose, Global Head GTM & Developer Products at Truecaller, expressed excitement about the collaboration: “Truecaller is synonymous with trust and safety in communication. We are excited to partner with King Price to enable safer, smoother, and more seamless communication experiences to their customers. This partnership underscores our commitment to providing the insurance industry with solutions that build trust, minimize fraud/brand impersonations, and safeguard consumers.”
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